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Introvert in business came about as a result of Jon Baker coaching many business owners and Accountants to get dramatic growth in their businesses, to realise that many of his clients were introverts.

Introverts can struggle with several different aspects to running a business than extroverts. Just like extroverts (stereotypically) struggle with others aspects.

Although many people who know Jon don’t believe it, he is a raving introvert. Jon has learned some behaviours to overcome some of the disadvantages of being an introvert, just like many of the business owners he has coached and the many more he has interviewed while researching the book “Introvert in Business”.

This website has articles, ideas, hints and tips to help if you have some introverted tendencies and are in business. You could start here in the blogs. or confirm with yourself, are you an introvert or an extrovert?  Take the 10 question fun quiz.

Please help.

I would really appreciate three minutes of your time to understand your views of extroversion, introversion and how (if?) they affect performance in business. 

What are your views? Take the 3 minute survey.


Activate Your Introvert – Podcast

Subscribe to "Activate your Introvert",  a series of ideas and interviews to help you improve your business and unlock the introvert superpowers in your business.  Subscribe on Apple podcasts, Stitcher, TuneIn or listen below. Each episode gives you practical ideas on issues introverts deal with, so you get a better business. 

Get more information and subscribe to "Activate Your Introvert".

Latest episode

The way we work has been changing for the last few years. I suspect that when we look back we will realise that covid and lockdown merely accelerated many of those trends. So this week's podcast is not really about now, but is all about aspects of future working.

More remote working affects both introverts and extroverts, but it can affect them differently. This week's episode looks at some of the challenges and gives tips on dealing with them.